Business Communication Via The Internet

0132719045One important thing that always pays to be considered when you own or operate a business is the way that you communicate. The communication that takes place with those that are outside of your company is vitally important to ensure that you continue to have the revenue it is necessary to keep your doors open. It is likewise important to ensure that you are communicating properly with those that are inside of your company as well. Of course, the way that we communicate has changed to a certain extent over the years and now, it is necessary to employ outside services in some cases to ensure that we are reaching those who need to hear what we have to say.

Many company owners have done very well with communicating to their employees and those on the outside through some type of webinar. The Internet certainly has changed the way we do business and this is also true when it comes to the way that we communicate through our companies. When you have a webinar, it is possible for you to invite many people and if you have the right type of software, even thousands of people to hear what you are saying.


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Why Should You Encourage Migration in Your Company? Advantages and Risks for Enterprise Migration


When is the best time to consider enterprise migration?

Our recommendation: it’s important not to wait until you need to do it! Some professionals might support the idea that a business should only consider migration at or near the end of its present system’s life cycle. This way, they consider they are getting the most out of present resources and postponing the costs and the issues of migration until necessary. In our experience, the “if it isn’t broken, you don’t need to fix it” principle can be a dangerous practice for a business, especially in this industry.

At the same time, we believe that a better strategy is to migrate before you are forced to. This way, you will keep up on current versions of software and applications, while not being forced to face issues of more demand than the current system can support.

Also, keep in mind the cost benefits. Enterprises find the faster they migrate, the faster they grow, and it’s been demonstrated many times that the process of migrating pays for itself.

What to keep in mind when considering migration

The process of enterprise migration may be driven by several reasons: an acquisition or merger; the need to replace legacy software or hardware/software that’s no longer supported by the current vendor; the need to refresh a company’s technology base; or just the ongoing process of trying to consolidate the hundreds or thousands of servers purchased over time to solve a specific need.

Here are some factors that it’s important to keep in mind when considering migration:

  • Cost and resources - Do you have the resources for this process? Can you afford the technical solution and the cost of training people, new maintenance schedules and the cost of any new infrastructure that may be needed?
  • Training - The new environment requires training for application-development staff, system administrators and any other employees involved. How will that be done, and what’s the learning curve?
  • Time management - Can you implement this process in a time frame that won’t disrupt the business? How will the migration take place, so that current business operations and application development aren’t disrupted?
  • Technical risk - Is the migration a straightforward process? How great are the differences between application APIs, data formats and development tools? Are there any tools available to help minimize complexity and risk?
  • Operations - Will it function? Will all your files be correctly transferred or will you lose valuable information? Will your clients, suppliers and business partners have to adapt the way they interact with the system? Here’s another interesting article that might help you with this matter: Mapping the File Landscape.
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8 Essential Ways To Effectively Build Stronger Customer Relations

New-Business-ModelDo you want to know your customers’ needs better but feel lost in terms of trying to reach them? Do you want to grow your list and thereby grow your company? You’re not alone, yet, many resources that you turn to tell you that you need to “fix” all of the above without telling you how. If you’re like me, advice like that can take your blood pressure from 110 to 260 in a millisecond.

Let’s examine some workable solutions toward building stronger customer relations.

Getting to know your customer’s needs is a process takes time and effort, the very things that business owners struggle against…but, taking the time to explore this now will save you days, months, even years of headaches later.

Let’s start in a place few have considered starting: Let’s begin with you.

Above All Else, Know Thyself

As business owners, we put a lot of time and money into trying to figure out who our customers are, yet many times we haven’t really addressed who we are, what we want, why we want it, how to get it, and when to start.

To get to know your customers, get re-acquainted with yourself. Now you might be saying, “Wha-wha-what? I thought this was about THEM, not ME. I am reminded of the message given to us when we fly: In the event of an emergency, put the oxygen mask on yourself before helping others. The fact is, you have to know what’s important to you before you can know what’s important to your potential clients.

By now you might be saying, “I already know myself, but do you?” To better understand yourself:

1. Make a list identifying 5 things that are truly important to you.

2. Now, revisit the list and prioritize it, starting with what’s most important down to what’s least (this is harder to do than it sounds, and you may not want to share it with loved ones in case they did not make it to number one on your list. A friend of mine had this happen and it did not lead to any happy conclusions! This is your list – for you – only–to start.)

3. Revisit the low priorities on the list and determine who can handle them in your place.

4. Revisit the high priorities and break each into doable steps. Be specific about what those steps entail. Don’t just say, “Create project”, but lay each project out onto a flow chart from first contact to last.

5. Focus. Discipline often means unhooking the phone or not checking your emails every five minutes. Schedule a time you’ll check emails and stick to that time frame. Avoid distractions, but do get up and stretch or run in place for 15-second intervals to stimulate your body and brain.

6. Make action your priority. What’s the adage? A mind is a terrible thing to waste, and we can waste a lot of time thinking and not doing. Don’t get me wrong, thinking is important, but thought without action is just thought. And actions are what ultimately generate business.

Now, guess what? Your customers are not that different from you. To get to know your customers, here are 5 key things you can do TODAY that will help you develop strong customer relations.

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